Tag Archives: automotive ad agency

Why Consistency in Advertising Matters

Jun 28, 2016

It may seem self-explanatory, but consistency in automotive advertising campaigns is crucial to generating brand awareness. Different campaigns will have different themes, and different sales will focus on different vehicles. However, each campaign, at its core, must maintain a consistent message that evokes a dealership’s brand. Visually and conceptually, a dealership’s brand is its most powerful asset. This is what […]

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Choosing an Automotive Advertising Agency

Jun 7, 2016

Choosing the Right Advertising Agency Dallas is a driving city. Driving is and has long been the best way to get around Dallas and North Texas as a whole. In fact, America itself has grown as a nation of driving over the last century. From Henry Ford’s assembly lines to the birth of the interstate highway system, America was defined by the […]

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Effective Digital Advertising, Part III: URLs

May 27, 2016

When constructing your website, one of the most important elements to consider is the URL structure. Think of how a potential customer would be searching for a product or service. What would they search for? How would they determine if a business meets their needs? How does a user search for the product or service they want, and what do […]

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